Borat Getting a Limited Release on November 3rd
by Alex Billington
October 25, 2006
ComingSoon.net reported that 20th Century Fox has limited the release of the highly anticipated upcoming movie Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan. Instead of a typical wide release of around 2000-3000 screens, Borat will be getting a tiered release pattern starting at 800 screens initially. In the following weeks it will increase its distribution. Here's the statement released:
"The reaction to this movie has been incredible and we know that the word-of-mouth will be excellent," said Bruce Snyder, Twentieth Century Fox President of Distribution. "Not only is there an existing audience that can't wait to see the film, what we have here is a movie with an incredible amount of playability. Through a tiered release pattern, we'll be able to build a huge amount of momentum."
I'm not entirely sure of any decisions Fox makes these days, but I'm hoping this will help build interest in what is this year's best comedy. Definitely go see Borat when it gets released in your city!