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Check This Out: Danny Boyle's Slumdog Millionaire Poster
October 23, 2008
Source: Variety
by Alex Billington
Fox Searchlight has finally debuted (via Variety) the long-awaited poster for Danny Boyle's wonderful new film Slumdog Millionaire. This really needs no introduction because it's already the talk of the art house world and is on its way to becoming a huge end-of-the-year hit once it finally starts hitting theaters in November. Fox Searchlight COO Nancy Utley explained that, "We tried to capture the spirit of the movie. The upside of the title is it doesn't seem like anything you've ever heard before: it's a contradiction in itself. We picked up the color palette of the foreign locale, and a beautiful girl, in action." Being a huge fan of this film, I'm a bit disappointed by this poster - it's just not as amazing as I was hoping it would be.
I really agree with Rodrigo over at The Playlist - Fox Searchlight should really scrap this and start from scratch again. There is so much wonderful content and imagery to work with from the film, that this awkward running photo and the "Who Wants to be a Millionaire" design really seems like an uninspired design choice. I would've much rather prefered even just a bigger version of the logo-on-shirt design that comes from the actual title sequence in the film film. Anyway, take a look at the poster in full below.
Slumdog Millionaire is directed by filmmaker Danny Boyle, of Trainspotting, The Beach, 28 Days Later, and Sunshine previously. The script was written by English writer Simon Beaufoy, of The Full Monty and Miss Pettigrew Lives for a Day and is based on Vikas Swarup's book titled Q & A. The film first premiered at the Telluride Film Festival and later went on to win the People's Choice Award at the Toronto Film Festival. Fox Searchlight will debut Slumdog Millionaire in limited theaters starting on November 12th before expanding wider throughout December.
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Reader Feedback - 4 Comments »
1
Colorful, simple, but there's those floating heads/people again… and lots of dead space.
OAKside on Oct 23, 2008
2
hi Alex,
the reason the poster is this mish mash with the Who Wants to be a Millionaire brand question format slapped on the front is because this film is produced by the producers of Who Wants to be a Millionaire, who of course would like to push their brand, and its recognisable font, internationally. I agree, it totally spoils the poster. But it's all about self-advertising by the financiers.
banyan on Oct 24, 2008
4
actually seeing this brilliant movie it's easy to see why all the poster elements are completely revelant and intentional.
rick on Jan 24, 2009