Hellboy II Goes Viral? - HETFET.org
by Alex Billington
April 8, 2008
Given the insane success of The Dark Knight's viral campaign, viral marketing has become the hot new trend in Hollywood, at least so it seems. I'm not entirely sure how we missed this, but a scooper over at STYD pointed out that the end of the latest awesome trailer for Hellboy II: The Golden Army, a website link can be found for HETFET.org. If you check out the site, there isn't much there besides a pretty cool message. It's anyone's guess as to what this might be, but speculation right now is that it's a new viral site in the works for Hellboy II.
That small symbol that appears at the bottom of the text and the leaf symbol at the top seem fairly reminscent of somthing Guillermo del Toro would create. But as always, we could be fooled by some guy who is now hitting it big with some fun little website he created. Although I'm not entirely sure, since the message also does sound similar to the mythical world that wants to start a rebellion against humanity in the movie. But would a mythical world create a website?
The link comes up only at the end of the trailer on the official site her - HellboyMovie.com. It's pretty blatant, check it out if you want. We'll let you know of any updates we hear (or see) regarding HETFET.org. If the page updates or if you find anything yourself, let us know!
Update! The website was updated today with a new message. The complete message (including the original one) has been transcribed below.
An abomination hath been done,
The wheels of motion turned and spun,
A quarter moon past,
Time runneth fast,
Our countdown already begun.
Rise up prepare to act,
The future is bleak in fact,
Unite as one,
Oh earthly son,
Protect the ancient pact.