Check This Out: Transformers 2 Luxor Hotel Advertisement
by Alex Billington
June 22, 2009
Tonight's the big night. Transformers: Revenge of the Fallen will premiere in thousands of theaters at midnight across the country. If you haven't been to LA, you probably haven't ever seen entire buildings turned into billboards. There is some crazy advertising out here - and obviously it spreads to other big cities like Las Vegas. TLAMB (via SlashFilm) has posted a few photos of the iconic Luxor Hotel in Vegas wrapped with a giant Optimus Prime. The best part is what it looks like at night lit up (see below). Not to be geeky, but beyond the eyes, the glowing pyramid has multiple meanings, too (once you see the movie).
Don't forget that Transformers: Revenge of the Fallen has at least three full scenes shot in IMAX!
Transformers: Revenge of the Fallen is again directed by action film superstar Michael Bay of Bad Boys, The Rock, Armageddon, Pearl Harbor, The Island, and Transformers previously. The story and screenplay for the sequel was written by Transformers writers Alex Kurtzman and Roberto Orci as well as Ehren Kruger (The Ring, The Brothers Grimm, Blood and Chocolate). Paramount is unleashing Transformers: Revenge of the Fallen in both IMAX and regular theaters on June 24th this summer. We'll be there!