Paramount Debuts a Shiny New Star Trek Logo - Really?
by Alex Billington
February 21, 2009
Yesterday night, Paramount debuted a new logo for J.J. Abrams' Star Trek. Although I'm a bit confused. A logo makes headlines? Well, take a good look, because that one above is the new one. It's basically the same iconic font turned metallic instead of white, and with a few new lens flare streaks. That's it? Maybe they're just trying to be very sensitive towards the fans and debut something like this in an official capacity rather than hide it in a trailer, but I guess I'm just baffled that a "slightly improved" logo is worthy of being breaking news. But who knows, maybe this is exciting for the right fans? Do you like the new logo?
I guess this was also an opportunity for Paramount to remind people that the newest full trailer for Star Trek is set to show in front of Watchmen in a few weeks. But I doubt anyone needs any more new reasons to go see Watchmen. Additionally, the rather badass official website for J.J. Abrams' Star Trek has also been updated - startrekmovie.com. If you haven't spent some time rummaging through that site, I suggest you do so right now, because it's very well designed and worth a few minutes of your time. And of course, check back in a few weeks once we've got the new trailer posted up to chime in and let us know your thoughts.