Robin Hood Might Go 3D, Too? Will 2010 Be the Year of 3D?
Okay, I know that 3D has been around since 1890, so it's already had plenty of time to shine, and 2010 probably won't be different than any other year before it. Or will it? This is the second rumor we've heard in the last week about a major movie being converted to 3D (the other one was Clash of the Titans). Might the success of Avatar have something to do with it? And more importantly, were the studio execs really waiting to see if Avatar would fail (because of its 3D) before deciding to jump on the bandwagon and convert all of their event movies to 3D, too? Sorry for so many damn questions, but there's a lot on my mind right now!
Sharon Waxman of The Wrap ran an article titled Hollywood Seized by 3D Mania. In it, she mentions that Terminator 2 is on the "fast-track" to be converted and re-released in 3D. We first heard that James Cameron was going to go back and convert some of his older movies to 3D (including Titanic) back in September, so that isn't exactly news. She adds that George Lucas is "exploring a 3D version of Star Wars," which we've also heard before, and that Spielberg wants to convert Jurassic Park to 3D as well. So starting in 2010, I think we're definitely going to see this "3D mania" really take off with an overload of 3D movies.
Interestingly, she also mentions that "Ridley Scott is breathing down the neck of executives at Universal to get them to approve making a 3D version of… Robin Hood, according to one person close to the project." She says that it would only cost an additional $7 to $8 million to convert that movie to 3D. Is it really that inexpensive compared to the $200 million budget? "The question is -- what will that add to the box-office total?" And that is a very good question. Once people start to notice that the 3D is gimmicky and it wasn't shot with 3D in mind (like Avatar was), they may get turned off. Who knows if it'll even happen anyway?
What would James Cameron think about all of this? We know that he doesn't like converting live-action movies shot on regular cameras to 3D. Late last year, he publicly criticized Tim Burton for doing this with Alice on Wonderland, saying that it "doesn't make any sense to shoot in 2D and convert to 3D." So although it's his beautiful movie Avatar that is causing Hollywood to go 3D crazy, I have a feeling that he wouldn't be happy with everything they're doing now. The studio execs are all hungry for 3D and are going to convert almost everything they can (including summer tentpoles). But will the 3D even look good? Probably not.
"You wouldn't want to remake Star Wars, or Close Encounters, just because you can do it in 3D. It's bad. Then you're just back into terrible remakes of good movies," producer Gavin Polone told The Wrap. Polone is developing the sequel to Zombieland, which as we already know will be in 3D as well. "Zombieland makes a lot of sense -- it's an action movie, there's stuff coming at the camera. We'll write to it. You don't want to make a heavy drama that way." Of course he's right, but I don't think that's the concern. My concern is that Hollywood is going to convert every damn action movie to 3D just because Avatar made over $100 million.
And that's why I'm wondering if 2010 is going to be "the year of 3D?" The new year arrives in only eight more days and I can bet that as soon as it hits, we're going to start hearing about lots more 3D projects. Not only new stuff in the works for the future, but movies that are coming out next year may also be converted to 3D - like Clash of the Titans and Robin Hood. I don't think Gavin Polone gets it though. Its not about "stuff coming at the camera." Did he even see Avatar in 3D? The reason the 3D in that movie was so amazing was because Cameron used it to immerse people in that world, not make things pop out of the screen at them!
This started as news about Ridley Scott's Robin Hood potentially going 3D and turned into an editorial on the future of 3D . I'm probably just rambling by now, but I had a lot on my mind that I wanted to say. Now it's your turn to chime in. After seeing Avatar, do you want to see movies like Robin Hood in 3D?