- » Must Watch: First Trailer for Universal's Sci-Fi Movie Skyline (101 Comments)
- » Sound Off: Stallone's The Expendables - What Did You Think? (100 Comments)
- » Battle Over 3D - James Cameron vs Piranha 3D's Mark Canton (87 Comments)
- » Watch This: Comic-Con Trailer for AMC's 'The Walking Dead' (64 Comments)
- » Sound Off: Scott Pilgrim vs. the World - What Did You Think? (63 Comments)
- » Must Watch: Darren Aronofsky's 'Black Swan' Official Trailer! (55 Comments)
- » Great Concept Art Found for Two Dead Projects: Dune & Newt (Sep 4, 2010)
- » Producer Todd Phillips Talks Bit About the John Belushi Biopic (Sep 3, 2010)
- » Shyamalan Using 'Unbreakable 2' Villain for Night Chronicles (Sep 3, 2010)
- » David Slade, Sam Mendes, Gary Ross to Helm 'Hunger Games'? (Sep 3, 2010)
- » Tom Hardy Replaces Fassbender in 'Tinker, Tailor, Soldier, Spy' (Sep 3, 2010)
- » Ridley Scott Talks More About His Upcoming 'Alien' Prequels (Sep 3, 2010)
One More Brilliant 'Daybreakers' Vampire Poster to Admire
January 15, 2010
Source: IMPAwards
by Alex Billington
I have to say, I think the marketing campaign Lionsgate put together for Daybreakers was pretty damn impressive (despite only making $19 million at the box office so far). And the many posters they created were the best part, especially the super creepy one that we featured back in December. I thought we'd seen everything, but found over on IMPAwards is one more poster that I just had to featured after seeing it. It's another brilliant design, kind of like True Blood, advertising a blood "drink" you can buy called B+, or Be Positive. This vampire world they've created is brilliant. Bravo Lionsgate and bravo Spierig Brothers.
In the year 2019, a plague has transformed most every human into vampires. Faced with a dwindling blood supply, the fractured dominant race plots their survival; meanwhile, a researcher (Ethan Hawke) works with a covert band of vampires (Willem Dafoe, Claudia Karvan) on a way to save humankind.
Daybreakers is written and directed by Australian brothers Michael and Peter Spierig, who previously directed a 2003 sci-fi horror film titled Undead. This was shot in Australia in late 2007 and has been in post-production since. Lionsgate is bringing Daybreakers to theaters on January 8th, 2010 next year.
| • • | Tweet |
Related Articles
- » Check This Out: Impressive Futuristic Poster for Daybreakers
- » Check This Out: Super Creepy Daybreakers Vampire Poster
- » Check This Out: Spierig Brothers' Daybreakers Vampire Poster
- » Sound Off: Spierig Brothers' Daybreakers - Your Thoughts?
- » First Look: Ethan Hawke and Willem Dafoe in Daybreakers
- » Must Watch: Awesome Blood-Sucking Daybreakers Trailer!
Reader Feedback - 11 Comments »
1
Movie sucked.
In-Rainbows on Jan 15, 2010
2
That $19 million at the box office is actually pretty impressive for the film. It only had a $21 million production budget. Double that and you'd include marketing costs. Which means it's already half way to a profit without DVD sales.
In short, the film won't be a loss. It's getting some cult steam, which usually means high DVD numbers.
Will Schiffelbein on Jan 16, 2010
4
All vampire movies suck.
Hattori Hanzo on Jan 16, 2010
5
your nick suck.
dex on Jan 16, 2010
6
This movie was pretty bad. Laughable at most parts. Plenty of blood, but that could not save it. Would never watch it again.
Chrisbo on Jan 16, 2010
7
movie may not have been too good, but at least it showed the Twilight fans what Vampires are supposed to be, NOT IN SUNLIGHT!
Xerxex on Jan 16, 2010
8
Love it! Can't wait to see it!
Lincoln on Jan 16, 2010
10
Oh look! More timely marketing from Lionsgate! And only a week late! Gosh! What poster designs do you suppose they'll bring forward after the movie drops off the top ten?
What was the #1 answer from my fellow Horror Thriller geeks when I asked "You want to go see Daybreakers this weekend?"
"Is that this week?"
#2 answer
"What's that about?"
Way to go Lionsgate! Your savvy strategy is what makes you such an unstoppable force in cinema today! 
Feo Amante on Jan 16, 2010
11
I kind of find this one good.
Fisherr on Jan 19, 2010