Creepy Awesome New Viral Website for Universal's Repo Men
by Alex Billington
February 2, 2010
Okay, I have to admit that the marketing for Universal's upcoming Repo Men has actually been pretty impressive. I really dug the first trailer and they've been putting out some super sleek posters, too. Now they've launched a viral site for the company that the film is about called The Union: theunioncares.com. It's not exactly an expansive site (as far as we know, there may be more to discover?) but it is pretty damn cool. You can check out a product catalog of artificial organs because, if you didn't know, the movie (set in the near future) is about repo men who come to take back your replacement organs if you miss a payment.
There are a whole bunch of different organs you can buy from The Union including: heart, liver, eye, spine, kidneys, and a bionic arm. I can't wait to see some of this stuff get ripped right of people while they're still alive! Nah, I'm just kidding, but it's cool to see this site setup introducing us to all of this stuff. There's also an email and phone number listed under Contact Us (someone should call it!) and lots of videos to watch in each of the different sections. Check it out by clicking the image below or visiting: theunioncares.com.
"At The Union, we pride ourselves on providing the world’s most cutting-edge technology in organ replacement. Artiforgs--short for artificial organs--were originally developed to extend the lives of soldiers wounded in combat. We’ve taken this once-exclusive military technology and made it accessible to the general public. Thanks to our team of skilled scientists and technicians, you too can extend and enhance your life by purchasing your very own artiforg."
Set in the future, the story revolves around a man (Jude Law) who struggles to make the payments on a heart he purchased. He must go on the run before said ticker is repossessed by the company that owns it.
Repo Men is directed by British first-time feature filmmaker Miguel Sapochnik, of only a short from 2000 called The Dreamer previously. This is based on Eric Garcia's novel titled The Repossession Mambo. The script was co-written by Garcia and TV writer Garrett Lerner ("Smallville", "Boston Public", "House MD"). Universal is bringing Repo Men to theaters everywhere starting on April 2nd, 2010 this year. Thoughts?