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DreamWorks Developing an Animated Good Luck Trolls Movie

by Alex Billington
June 22, 2010

DreamWorks Animation has a lot of upcoming projects in the works right now, a lot of interesting stuff, from The Croods to Tim Burton's Monsterpocalypse. The animation house must be hurting after seeing Toy Story 3 break all the records this weekend (while kicking Shrek Forever After to the ground this summer) because they've just announced that they will be developing a movie about another line of toys which just so happen to appear in Toy Story 3 as well. THR says that DreamWorks is now developing a movie about the crazy "Good Luck Trolls" little plastic toys (seen above). Well, I can already tell you this is going to suck.

DreamWorks has partnered with Denmark's Dam Things, which makes the troll toys and controls the rights, to develop an animated feature. They've hired brother-sister writing team Adam Wilson and Melanie Wilson LaBracio (Evergone, The Impossible Adventures of Phineas Roone) to write the screenplay, although they'll inevitably bring on a bunch more writers by the time this hits theaters. Development exec Alex Schwartz says, "We look forward to working alongside Dam Things to build on the mythology of the Good Luck Trolls while delivering the sense of adventure, heart and comedy that DreamWorks Animation is known for."

If you've seen Toy Story 3, you'll remember that the trolls are the "orphans" in the opening action scene, but DreamWorks got the rights on their own, so they're clear to use them. I just think this is a terrible idea from the start. Those trolls were a fad that faded out years ago and no one likes them unless you're three and still have a fondness for fluorescent colors. Can anyone pitch a story based around these "Good Luck Trolls" that would actually be entertaining or even half as heartfelt as Toy Story 3? Probably not. I wish I didn't always have to speak so negatively about DWA, but they definitely don't have a bright future ahead. Thoughts?

Filed under Movie News, Opinions

From around the web:

almartva

Why Dreamworks? Why?
Big Boss

SMH.
Linkfx

This IS going to suck! Hahahaha while I read that article I was thinking that and then you wrote it! Nice! Yeah definitely major suckkage.
Linkfx

Correction you don't like them unless you're a bloated 35 year old stay at home mom in Oklahoma addicted to memories of her childhood. These dolls are the kind of shit that make people hate America.
shadow

So after How to Train Your Dragon showed them that the audience will come for a good story and film they decide to do this. Hey dreamworks! no one gives a SHIT about this property, give us a good story and we'll go to theaters!
Xerxex

Why? What possible reason could they have for doing this?
Eli

FAIL!! I wonder if those guys up top know how desperate and stupid this shit sounds. Seriously. Do they even pay attention to what us fans are saying?
Jimmy Love

A movie about Trolls what like the message board kind (snikitty snick)
Patrick

The fuck?!?
Manuel

Creepy f*cking trolls...
mike

Uh... the troll story is a bit more complicated than that. The trolls that appeared in TOY STORY were the Russ characters. The trolls that Dreamworks has acquired are made by The Thomas Dam Company of Denmark. The latter owns the worldwide rights to an extremely wide range of troll characters, including the right to pose and animate them, which is important to Dreamworks. The former are all based on the one Thomas Dam character that was never copyrighted but after a decade of litigation, a New York federal court ruling determined that the Russ character was in the public domain but could never appear in any pose other than the one non-copyrighted pose (which is why they never change pose in the movie).....also very important to Dreamworks' quest to manage the exclusive worldwide licensing rights. There were some video and TV specials done on the trolls back in the 1990s and those would have been done under license from the Dam company.