Ridley Scott's Robin Hood Will NOT Be Going 3D - Updated
It has begun. Although we learned the other day that Clash of the Titans will (thankfully) not be going 3D, it looks like Universal has done just the opposite and decided to make another careless decision to convert one of their big summer movies to 3D. Hollywood is a greedy place and studios want as much cash as they can get, and when they see Avatar make over a billion, they want to get their hands on some of that money, too. Unfortunately, they're making some completely idiotic decisions, like approving the conversion of Ridley Scott's Robin Hood to 3D for a price tag of $8 million. Not too expensive, but let's see how it performs.
Buried in an article on the 3D craze in the UK's Times Online is a little blurb confirming what we first heard about in December. "Sir Ridley Scott has asked for a further $8m from his backer, Universal Films, to add an extra dimension to his untitled Robin Hood venture starring Russell Crowe in the lead role and Cate Blanchett as Maid Marian. Two versions of the film will be released in May." When we originally wrote that article late last year, it hadn't been confirmed that Ridley was actually going 3D, but now that Avatar has made boatloads of money, it sounds like Universal is happy to spend that $8 million to convert it now.
The article also talks about how Hollywood is indeed going 3D crazy. Bobby Jaffe, who runs one of the 3D conversion houses, explains: "we can turn an older film into 3-D in around 16 weeks." I'm not sure it'll be as high quality as Avatar, but you never know. "It mostly suits action films, such as Top Gun or The Matrix, but Avatar proved it’s best to use the technology to immerse the audience in the story rather than throw things at them. This is the new, more sophisticated era of 3-D." One of the smartest statements I've read. However, I don't think converting a movie to 3D after shooting it means it will look as good as Avatar did.
I'm not sure what everyone else thinks of this, but I'm not for it. I like 3D when it's used properly, which last year happened to only be in three movies: Coraline, Up, and Avatar. But converting a big action movie that was not shot for 3D after the fact is a terrible idea. It's not going to look right and after Avatar, people are going to notice how bad it looks (especially since almost everyone has seen Avatar by now). I suppose we'll find out on May 14th whether this really was a smart choice or not. Will you see Robin Hood in 3D?
Update: I was just informed by a Universal rep that this entire story is actually false and that Robin Hood will NOT be going 3D. Who knows whether they're just saying that and will later announce that it's going 3D, but oh well. For now, it sounds like it's not happening, and Robin Hood will remain 2D. Crisis averted!