VIRAL NEWS

Awesome Noisy Boy Japanese Posters from 'Real Steel' Viral Sent Out

by Alex Billington
May 10, 2011

We received an email just yesterday from a reader named Micah containing photos of a new poster they received from the Real Steel viral game currently underway. He was sent a poster in the mail featuring the Japanese fighting robot known as "Noisy Boy" along with lots of info labeled "The Basics of Boom". This is connected to the World Robot Boxing (WRB) League and the wrb.com, part of the story within Real Steel, which we just featured the awesome new theatrical trailer for a few minutes ago. The WRB viral site that was launched a few months back also contains a bio for the robot Noisy Boy. So what's the next step in the viral?

Before we get into this a bit more, check out a bigger look at a photo of that poster that is being mailed out:

As far as we know, those who signed up and completed the game on the WRB website are getting sent copies of this poster. How does this all connect Well, thanks to Unfiction, they unscrambled an anagram on the poster to discover a new viral site located at: wrb.com/contender. There you'll find a mini-game where if you input the characters in order on the poster (see above under his name) it'll unlock an achievement and link to a Tour of Destruction/Explore a Robot for Noisy Boy, a 3D view of how the bot works. Check out both of the websites and be sure to login for the achievement. It looks like this is the latest big update in the viral along with the poster (which I think does kick ass). And if you haven't seen it, be sure to watch the trailer!

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