Charming Poster for Crowe's 'We Bought a Zoo' Needs No Star Power
One of the worst trends in poster design comes in the form of floating heads, and that usually comes when a romance or drama arrives that can't easily be conveyed in a single image (or imply lacks a creative team to do so). Many of these types of posters can be seen in our recent highlight of common trends in Hollywood movie posters, but thankfully, We Bought a Zoo, the promising drama from Cameron Crowe starring Matt Damon and Scarlett Johansson doesn't need the faces of its good-looking leads, but rather just a simple image that could even double as a cover for the book on which the film is based. See it in full below!
Here's the poster for Cameron Crowe's We Bought a Zoo from the director's official website The Uncool:
A father moves his family to the countryside to renovate and re-open a small zoo in Southern California.
We Bought a Zoo, adapted from Benjamin Mee's book, is set in Southern California, and about a father who moves his family to the countryside to renovate and re-open a struggling zoo. 20th Century Fox is producing the film, directed by Oscar winner Cameron Crowe (of Say Anything, Jerry Maguire, Almost Famous, Vanilla Sky, Elizabethtown), from a screenplay written by Crowe & Aline Brosh McKenna (Devil Wears Prada, 27 Dresses, Morning Glory). Fox is bringing We Bought a Zoo to theaters starting December 23rd.