Check This Out: Hollywood's Most Common Trends in Movie Posters
If the revelation that Hollywood consistently uses the contrast of orange and blue color palettes on dozens of movie posters ruined your enjoyment of seeing stylish one sheets in theaters everywhere, then you may want to stop reading right now. A French blogger by the name of Christophe Courtois (via Movies.com) has put together a collection of fourteen popular design trends in movie posters. While some you've seen already like floating heads, there are some other interesting observations like the predominance of blue in both action films and movies about animals and nature as well. See the various movie poster trends below!
Here are the fourteen movie poster trends via Movies.com (click for larger images):
There are some TV posters thrown in there every now and then, but we'll let that slide. Notice there's now an orange and black trend to go with the aforementioned contrast of blue and orange on movie posters. It's interesting to see the predominance of close-ups on faces with text superimposed on top. Out of all these, I think the most diverse of the trends seems to be the close-up faces created using some sort of mosaic pattern as with The Truman Show, Lord of War and The Next Three Days.
Meanwhile some of the worst posters are featured with couples being placed back-to-back or simply laying in bed together, and there aren't too many good movies with a poster featuring the spread legs in the foreground either. And obviously, Neo from The Matrix isn't the only person interested in a woman wearing a red dress. As for that last batch which tries to point out copycat posters to "trick" viewers, some of them like The Good German and Australia are merely respectful homages intended to evoke nostalgia and a certain style from the past that is rarely seen in today's Photoshop heavily advertising world.
Discussion: Do these poster design trends have anything to do with a film's success?