COOL STUFF

Check This Out: Mysterious New 'Test Subjects Needed' Viral Website

by
May 26, 2011

Test Subjects Needed

There's an interesting new viral going around now that may or may not be connected with an upcoming movie, but we're not sure, as it's kind of just coming together now. I was emailed recently with a photo of an ad (see below) from LA Weekly with a QR code linking to a website at: testsubjectsneeded.com. The site, which only really talks about Test Subjects Needed for a Human Preservation Project, features a basic sign-up form to become a "test subject." To get to that sign-up point, though, you must watch a very trippy, short Q&A video. "Self-actualization shimmers on the horizon ahead, and you are leading the way."

Click on the screenshot to visit the site if you're interested in the quiz or signing-up for whatever this may be. To start the video once you're on the site, double-click the flashing Start Evaluation Now text at the top.

Test Subjects Needed

I've been hearing about this odd viral on other sites like MovieViral, too. The weird part about this is the recruitment video that features some very odd imagery, like something out of A Clockwork Orange. Once you finish the quiz and complete the sign-up, the website issues a "badge" to be a part of the Human Preservation Project, complete with photo and everything. This is a bit eerie. A recent MovieViral update claims that it's 42 Entertainment, the company behind the recent viral for Tron Legacy and The Dark Knight (but not The Dark Knight Rises viral as far as we know), who is involved with this new viral, but in what way or how, we're not sure. Either way, if you're curious, we suggest signing up on that site just incase.

We'll do our best to keep you updated on this and let you know if it has any connection with a movie. Here's a photo of the ad that was in LA Weekly that links to the website. Let us know if you find other connections!

Test Subjects Needed

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  • AtaxiA
    This was kind of Trippy. Was afraid to make a username though....
  • Interesting - appears to be related to a game. From the Privacy Policy (http://www.testsubjectsneeded.com/privacy.aspx): "Test Subjects Needed deals in alternate reality games and immersive cross-platform entertainment experiences."There is a mobile site too  (http://testsubjectsneeded.com/m/).  There is another QR Code out there that links to this: http://testsubjectsneeded.com/unknown  but that goes back to the home page. The main video is here: http://testsubjectsneeded.com/media/MOBILE480.mp4  Some seem to be speculating something related to 42 Entertainment.. this stuff is always interesting .. :))
  • Anonymous
    I'm in the blank here.. Deus Ex???
  • I did it.  Now I'm supposed to get something in the mail?  Wow.
  • Tom001
    This is totally how Bane got made. Viral for TDKR! Nice!
    • I'm pretty sure this has nothing to do with TDKR...
      • Tom001
        I am convinced it is either Bane or gum... (love the site by the way!)
  • Anonymous
    Went for it. Just curious to see what this viral is all about. Bane? Wouldn't rule it out. A game? Most likely.
  • Anonymous
    Could it be something for Mass Effect 3?
  • Moviekid
    Geez it's 4 cappy!
    • Tom001
      The "vorboten" bit in the text does make me think of nazis...
  • Jonny
    It is for 5 Gum
    • Anonymous
      God, after all that, I sincerely hope it wasn't for a new chewing gum flavor. I'm betting on videogame. With all of the "test subject" crap, if this would have come out a few months ago I would have called Portal 2. But, Alas....
    • What makes you say that? Where does the viral come from?
      • Jonny
        The original ad was in DC flashpoint comic book.  The website came from the Morse code at the bottom of the page. It has to be because when you take the test there are 5 of   everything. Just try to count them all.
  • This could be for Prometheus. Im betting on that.
  • jah p
    It's probably a damn virus!
  • Could this be for Another Earth maybe?
    • Anonymous
      nah, I don't think so. Another Earth allready has its own viral just posted days ago.
  • rocKKicker
    what was weird was apparently i was already signed up with a username, as i was creating one and it told me i already existed. i dont remember signing up for anytthing like this, but if i can make a connection, i will let you all know. 
  • Traveler
    I'm doing this in hopes of TDKR knowing full well its probably something lame, like gum. Or a virus. 
  • Olpbrandon07
    I think it could possibly be something for Half-Life 3.  The voice at the beginning and throughout is eeriely similar to the voice of GLaDOS in Portal 2
  • David Banner
    Olpbradon07!!!! My thoughts exactly!
  • Dan W
    Before signing it up says this: By submitting this information, you will be receiving in-game communications including email, direct mail and phone messages. I'm thinking game. Half Life 3 would be AMAZING!
  • Zak
    almost sounds like something for Portal by Valve 
  • Anonymous
    Just signed up mainly because I'm intrigued. Portal was something that immediately came to mind due to all the test subject stuff. I think this is overkill for a new flavor of chewing gum. It sounds like they're going to send you a badge that will have some kind of code on it that will probably allow you to log in to some other website.  I'm not going to hand them my phone number cause I don't need some marketing department having my phone, but I'll play along until then.
  • CGarnsay
    GIve them your address and they send a package... curiously did so... I'll post more information when I can.  I'm thinking Assasin's Creed III or Half-Life 3.  E3 will let us know.
    • oh my god if this is half life 3 it will blow my mind. Signed up last night. Looked portal-ish. Also kind of reminded me of the unitologists in dead space. I really hope it's a game or movie, not...gum
  • Lda_lake
    There was a woman handing out black envelopes to a number of us leaving E3 today.  he envelope was sealed with a sticker that read "Confidential".  When I opened it, inside was a transparent Lithograph with transparent slotted lines, and a double-sided 5x7 card with two coded images/messages.  The first was the url to the website (testsubjectsneeded.com - which I googled hoping to find information and managed to find this page), the second image was an animating image of a wasp (as in the insect).  Very strange, still no clue what it leads to.
  • Linlack
    yah totally is for gum or some video game that doesn't relate to this....
  • Lxplmr
    They said they would send me something by mail too! I hope it's not gum. It would be cooler if it was a shirt but I don't expect that.
  • Edechant_broncos
    i didnt want ot give them my address o.O
  • It came in the mail today. A blinking blue light.  A Q-code (which I don't have a phone to use on).  And something about Mission Icefly.
  • OK, evidently something's happening next week Tuesday (update:Thrusday) at 3PM EST. missionicefly.com (who knew that today was Wednesday? Or that I could have edited my previous comment? Or that all days end in day? Really, who knew?)
  • Sethmckin
    It's four Halo. Guaranteed 
  • THECHAMP7196
    ITS DEFINITELY 5 GUM. i WAS SURFING THE TIMEOFINDIA WEBSITE AND SAW A NEWS VIDEO. JUST BEFORE THAT I SAW A 5 GUM ADVERTISEMENT, WHEREIN A MAN IS IN THE CENTRE OF A PODIUM AND A FIREFLY COMES ACROSS. AT THE END, TEXT FLASHES QUICKLY AND I SAW THE WORDS 'TEST SUBJECTS NEEDED'. CHECK IT OUT. ILL POST A LINK IF I GET IT
  • Jorge Hernandez
    This might be for Halo 4 because 42 entertainment also created ilovebees.com which was the viral campaign for Halo 2.
  • S Murdock92
    It is definately NOT for stride Gum. My guess is that they are a major sponsor but NO Gum company has enough money to pump into advertising like this. They are shipping INTERNATIONALLY. I got my package (in Canada) all the way from Pasadena California, and on other blogs people in HUNGARY have received the package. So Sponsor yes, Focus, HELLZ NO
  • Megan
    It was for five gum. Got my package today equipped with my badge & a new gum flavor. Sorry to burst bubbles.
  • Rodibonilla
    Its for five gum ja!...so far for the whole government attempt to preserve human life form for 2012.
  • Emperorsmercy
    It's Halo 4...
  • Asder
    any updates? i just discovered all of this on a code on 5 gum today.

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