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Check This Out: Mysterious New 'Test Subjects Needed' Viral Website

by Alex Billington
May 26, 2011

There's an interesting new viral going around now that may or may not be connected with an upcoming movie, but we're not sure, as it's kind of just coming together now. I was emailed recently with a photo of an ad (see below) from LA Weekly with a QR code linking to a website at: testsubjectsneeded.com. The site, which only really talks about Test Subjects Needed for a Human Preservation Project, features a basic sign-up form to become a "test subject." To get to that sign-up point, though, you must watch a very trippy, short Q&A video. "Self-actualization shimmers on the horizon ahead, and you are leading the way."

Click on the screenshot to visit the site if you're interested in the quiz or signing-up for whatever this may be. To start the video once you're on the site, double-click the flashing Start Evaluation Now text at the top.

I've been hearing about this odd viral on other sites like MovieViral, too. The weird part about this is the recruitment video that features some very odd imagery, like something out of A Clockwork Orange. Once you finish the quiz and complete the sign-up, the website issues a "badge" to be a part of the Human Preservation Project, complete with photo and everything. This is a bit eerie. A recent MovieViral update claims that it's 42 Entertainment, the company behind the recent viral for Tron Legacy and The Dark Knight (but not The Dark Knight Rises viral as far as we know), who is involved with this new viral, but in what way or how, we're not sure. Either way, if you're curious, we suggest signing up on that site just incase.

We'll do our best to keep you updated on this and let you know if it has any connection with a movie. Here's a photo of the ad that was in LA Weekly that links to the website. Let us know if you find other connections!

Related categories: Cool Stuff, Featured, Viral News

AtaxiA

This was kind of Trippy. Was afraid to make a username though....
http://blog.cwl.cc Kevin Costain

Interesting - appears to be related to a game. From the Privacy Policy (http://www.testsubjectsneeded.com/privacy.aspx): "Test Subjects Needed deals in alternate reality games and immersive cross-platform entertainment experiences."There is a mobile site too (http://testsubjectsneeded.com/m/). There is another QR Code out there that links to this: http://testsubjectsneeded.com/unknown but that goes back to the home page. The main video is here: http://testsubjectsneeded.com/media/MOBILE480.mp4 Some seem to be speculating something related to 42 Entertainment.. this stuff is always interesting .. )
Anonymous

I'm in the blank here.. Deus Ex???
http://www.bytehead.org/blog/ Bryan "bytehead" Price

I did it. Now I'm supposed to get something in the mail? Wow.
Tom001

This is totally how Bane got made. Viral for TDKR! Nice!

http://www.firstshowing.net Alex Billington

I'm pretty sure this has nothing to do with TDKR...

Tom001

I am convinced it is either Bane or gum... (love the site by the way!)

Anonymous

Went for it. Just curious to see what this viral is all about. Bane? Wouldn't rule it out. A game? Most likely.
Anonymous

Could it be something for Mass Effect 3?
Moviekid

Geez it's 4 cappy!

Tom001

The "vorboten" bit in the text does make me think of nazis...

Jonny

It is for 5 Gum

Anonymous

God, after all that, I sincerely hope it wasn't for a new chewing gum flavor. I'm betting on videogame. With all of the "test subject" crap, if this would have come out a few months ago I would have called Portal 2. But, Alas....
http://www.firstshowing.net Alex Billington

What makes you say that? Where does the viral come from?

Jonny

The original ad was in DC flashpoint comic book. The website came from the Morse code at the bottom of the page. It has to be because when you take the test there are 5 of everything. Just try to count them all.

http://www.facebook.com/profile.php?id=1161057875 Robin Seemangal

This could be for Prometheus. Im betting on that.
jah p

It's probably a damn virus!
http://twitter.com/darktaxidermist Davide Coppola

Could this be for Another Earth maybe?

Anonymous

nah, I don't think so. Another Earth allready has its own viral just posted days ago.

rocKKicker

what was weird was apparently i was already signed up with a username, as i was creating one and it told me i already existed. i dont remember signing up for anytthing like this, but if i can make a connection, i will let you all know.
Traveler

I'm doing this in hopes of TDKR knowing full well its probably something lame, like gum. Or a virus.
Olpbrandon07

I think it could possibly be something for Half-Life 3. The voice at the beginning and throughout is eeriely similar to the voice of GLaDOS in Portal 2
David Banner

Olpbradon07!!!! My thoughts exactly!
Dan W

Before signing it up says this: By submitting this information, you will be receiving in-game communications including email, direct mail and phone messages. I'm thinking game. Half Life 3 would be AMAZING!
Zak

almost sounds like something for Portal by Valve
Anonymous

Just signed up mainly because I'm intrigued. Portal was something that immediately came to mind due to all the test subject stuff. I think this is overkill for a new flavor of chewing gum. It sounds like they're going to send you a badge that will have some kind of code on it that will probably allow you to log in to some other website. I'm not going to hand them my phone number cause I don't need some marketing department having my phone, but I'll play along until then.
CGarnsay

GIve them your address and they send a package... curiously did so... I'll post more information when I can. I'm thinking Assasin's Creed III or Half-Life 3. E3 will let us know.

http://twitter.com/ohgodohwatohgod Holley

oh my god if this is half life 3 it will blow my mind. Signed up last night. Looked portal-ish. Also kind of reminded me of the unitologists in dead space. I really hope it's a game or movie, not...gum

Lda_lake

There was a woman handing out black envelopes to a number of us leaving E3 today. he envelope was sealed with a sticker that read "Confidential". When I opened it, inside was a transparent Lithograph with transparent slotted lines, and a double-sided 5x7 card with two coded images/messages. The first was the url to the website (testsubjectsneeded.com - which I googled hoping to find information and managed to find this page), the second image was an animating image of a wasp (as in the insect). Very strange, still no clue what it leads to.

Anonymous

Heya Lda, you might find some interesting reading here http://forums.unfiction.com/forums/viewtopic.php?t=32383 Most of the evidence points to Wrigleys Chewing gum. Those who signed up online are still waiting for a badge or even a mysterious black envelope.

Linlack

yah totally is for gum or some video game that doesn't relate to this....
Lxplmr

They said they would send me something by mail too! I hope it's not gum. It would be cooler if it was a shirt but I don't expect that.
Edechant_broncos

i didnt want ot give them my address o.O
http://www.bytehead.org/blog/ Bryan "bytehead" Price

It came in the mail today. A blinking blue light. A Q-code (which I don't have a phone to use on). And something about Mission Icefly.
http://www.bytehead.org/blog/ Bryan "bytehead" Price

OK, evidently something's happening next week Tuesday (update:Thrusday) at 3PM EST. missionicefly.com (who knew that today was Wednesday? Or that I could have edited my previous comment? Or that all days end in day? Really, who knew?)
Sethmckin

It's four Halo. Guaranteed
THECHAMP7196

ITS DEFINITELY 5 GUM. i WAS SURFING THE TIMEOFINDIA WEBSITE AND SAW A NEWS VIDEO. JUST BEFORE THAT I SAW A 5 GUM ADVERTISEMENT, WHEREIN A MAN IS IN THE CENTRE OF A PODIUM AND A FIREFLY COMES ACROSS. AT THE END, TEXT FLASHES QUICKLY AND I SAW THE WORDS 'TEST SUBJECTS NEEDED'. CHECK IT OUT. ILL POST A LINK IF I GET IT
Jorge Hernandez

This might be for Halo 4 because 42 entertainment also created ilovebees.com which was the viral campaign for Halo 2.
S Murdock92

It is definately NOT for stride Gum. My guess is that they are a major sponsor but NO Gum company has enough money to pump into advertising like this. They are shipping INTERNATIONALLY. I got my package (in Canada) all the way from Pasadena California, and on other blogs people in HUNGARY have received the package. So Sponsor yes, Focus, HELLZ NO
Megan

It was for five gum. Got my package today equipped with my badge & a new gum flavor. Sorry to burst bubbles.
Rodibonilla

Its for five gum ja!...so far for the whole government attempt to preserve human life form for 2012.
Emperorsmercy

It's Halo 4...
Asder

any updates? i just discovered all of this on a code on 5 gum today.