First Look at Cannes Film Festival Marketing Banners Around Town
by Alex Billington
May 15, 2012
Upon arriving in Cannes, one of my first missions is to walk the Boulevard de la Croisette, the main street in Cannes where the fest takes place. Given this film festival is really about cinema above and beyond just the official selection, Hollywood (and smaller production companies) bring some of their bigger movies to the streets to advertise to the masses who flock here for the two weeks. This year is particular barren for marketing material, but there is a banner for Tarantino's Django Unchained and even Brian De Palma's Passion, plus some other good marketing we found along the way. Here are a few of the photos I've taken.
Up first I have to feature the Django Unchained, because it's really the best one here, but there's a few more.
There was also a never-before-seen promo banner for Chris McQuarrie's One Shot with Tom Cruise. The first photo of that above is my own, the second photo below is a different angle courtesy of RopeofSilicon.
These are all the worthwhile banners I could find out and about today. That Spring Breakers movie looks crazy, we just featured the first look photo last week. And yes, that's James Franco on the left looking crazy as always. I also love the The Dictator setup, it's very well done, and I love the look of the Django banner (but I want to see more!). Also, don't confuse that White House Taken with Roland Emmerich's White House Down, two different movies. And finally that Passion banner is the first we've seen for it, besides an image of the two leads, Rachel McAdams and Noomi Rapace, about to kiss. Steamy. Not much that's exciting this year, but some good artwork worth checking out at least once. That's all from Cannes for now!