'The Bodyguard' Returning to the Big Screen for 20th Anniversary
Films like Star Wars, Back to the Future and The Godfather have returned to the big screen for various anniversaries to celebrate their legacy and let fans, both old and new, relive or experience for the first time, what it was like to see those films in theaters. While re-releases like that are certainly about the experience, they also usually make perfect business sense for studios looking to make a little extra money for a film they already have completed and where there is no risk involved. Such is the case, but even in a more exploitative way, as The Wrap reports The Bodyguard, starring the late Whitney Houston, will return to theaters.
It has been said that the theatrical re-release of the film, which also stars Kevin Costner, is not meant to be a tribute to the recently deceased singer, but rather, Fathom Events says it is to celebrate the 20th anniversary of the film's release back in 1992. Granted the film grossed $410 million worldwide, which was quite a feat 20 years ago, but this just smells of exploitation of the singer's death, especially because it was the soundtrack that helped drive the film's popularity as it sold nearly 12 million copies in the U.S. and made her cover of Dolly Parton's song I Will Always Love You a staple romantic song in pop culture. Maybe I'm being cynical, but this just doesn't seem like a film audiences need/want to experience in theaters again.
Anyway, the film will hit more than 400 select theaters on March 28th for a one-night-only anniversary screening (tickets and locations here) the day after the 20th anniversary edition Blu-Ray hits shelves. In addition to the film, the event will also be showing Houston’s I Will Always Love You music video and Memories of The Bodyguard, a making-of documentary featuring much of the cast and crew. For those unaware, the film follows a singer (Houston) who is menaced by a dangerous stalker. Slowly she falls in love with the man she hires to protect her, a former Secret Service agent played Kevin Costner. Will you see it?