Will Anyone Pay $50 for Paramount's 'World War Z' Mega Ticket Deal?
by Ethan Anderton
June 14, 2013
Hot on the heels of yesterday's prediction from George Lucas and Steven Spielberg that the film industry was on the verge of an implosion, mostly effecting the way movies are released and how much and where people will pay to see them, Paramount Pictures has some semblance of an attempt to shake things up. In a press release from the studio and Regal Entertainment Group, a World War Z Mega Ticket movie package has been revealed, giving fans more than just a ticket to see the apocalyptic zombie film starring Brad Pitt. However, as one would expect, the perks of this package come with a higher price tag. Read on!
For $50, the Mega Ticket to World War Z will include a ticket to a 3D showing of the film on Wednesday, June 19th at 7:30pm, a small popcorn, one HD digital copy of the movie when it becomes available, a pair of collector’s custom RealD 3D glasses, and an official full-size limited-edition movie poster. However, this package will only be made available at these theaters:
Los Angeles: Edwards Irvine Spectrum 21 IMAX & RPX
Houston: Edwards Greenway Grand Palace Stadium 24 & RPX
San Diego: Edwards Mira Mesa Stadium 18 IMAX & RPX
Atlanta: Regal Atlantic Station Stadium 16 IMAX & RPX
Philadelphia: UA King of Prussia Stadium 16 & IMAX
As intriguing as the idea of a bunch of swag with a higher priced movie ticket initially seems, this also seems like a desperate attempt by Paramount to get more attention on a film that has been plagued by production troubles. Though some early buzz and reviews have said the film doesn't flounder, the film has had an uphill climb since before the first trailer even arrived. On a different note, this is not the kind of thing that's going to lure more people to theaters. If anything, this is just for the die hard fans who were already going to see the film anyway. It might get some more money out of guaranteed seat fillers, but it's hardly a game changer. Plus, it's nothing compared to Brad Pitt surprising fans at free early screenings this whole month. Are you interested in a Mega Ticket for World War Z or other movies? Let us know below!