Better to Die: 'Small Soldiers' Writer Nabs 'Peeps' Candy for a Movie

April 22, 2014
Source: Deadline


Just two days after Easter brought religious people another moving Sunday, and people who love candy a series of pastel colored chocolates and edible bunnies, one of the signature candies of the spring holiday just struck a movie deal. Deadline reports Adam Rifkin, known for writing family fare like Mousehunt, Underdog and Small Soldiers and directing films like Detroit Rock City and The Chase, has optioned the rights to the sugary, marshmallow candy Peeps into a feature film and maybe even a TV series. Candy company Just Born was sold on a pitch for an animated feature in the vein of The LEGO Movie, so whatever.

Rifkin apparently came up with the idea for the film while watching his niece and nephew construct a Peeps diorama for a school project. After discovering  annual contests for Peeps dioramas, including one hosted by The Washington Post, Rifkin came up with the idea to have a wayward Peep getting misplaced the night before one of the big contests, forcing him to venture through various fantasy lands of the different dioramas, allowing for drastically different worlds. The premise doesn't sound terrible, but the idea of turning a candy into a movie just seems ridiculous. Don't get me wrong, The LEGO Movie seemed like a stupid concept too, and it turned out to be brilliant. But this seems like a real stretch, and not in the good way like when you put a Peep in the microwave. What do you think?

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  • Brian Sleider
    Well in a world where "grumpy cat" gets a movie why not make one about a candy. Wish I knew someone in Hollywood I could sell shitty movie ideas to, I'd be rich. Slinky: The Movie, It goes down stairs TO HELL
      "IN A WORLD, where every one only walks up stairs, one slinky is brave enough to go down them."
      • Brian Sleider
        LOVE IT. Lets find us some exec to pitch the idea to.
    • Scared S#!tless
      I'd actually would want to watch a Slinky Goes Downstairs to Hell movie but then I again, I laugh at farts.
      • Brian Sleider
        It would be epic, he could have a move where he wraps up demons and squeezes shut slicing them up.
  • Cocaino Weaver
    What the heck are Peeps? I've honestly never heard of them until now.
    • Brian Sleider
      Really? Do you not live in America? They are colorful sugar coated marshmallows in the shape of birds or bunnies.
      • Cocaino Weaver
        Marshmallow candy O_o, interesting. and yep not in America. Something new yah learn everyday I guess.
        • Brian Sleider
          They are ubiquitous here in the states come Easter season.
  • ff
    Always loved Rifkin. The dude needs to be making WAY more movies. The Dark Backward is one of my favorites.
  • TheOct8pus
    Isn't it too late for April Fool's??
  • Captain Omniscient
    Why am I not surprised that America wants to make a movie based off of a sugar-filled snack devoid of any nutrients? This one has hit written all over it; fatties will flock to the theaters!




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