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Second Great 'Transformers: Dark of the Moon' Daytona 500 TV Spot

by
February 20, 2011
Source: SlashFilm

Transformers: Dark of the Moon TV Spot

It's a bit odd to see them marketing this summer blockbuster with only TV spots so far that contain the first bits of footage anyone has seen. When will we ever see a trailer? On top of that first Super Bowl TV spot for Michael Bay's Transformers: Dark of the Moon, another slightly tweaked version of that same TV spot debuted today (via SlashFilm) during the Daytona 500 broadcast. There's only a small hint of new footage, but considering this is all we've got so far, I"m more than happy to share it with you guys. Especially because the more I see from this sequel, the better it starts to look. Watch the latest Transformers 3 TV spot below!

Watch the second full TV spot for Michael Bay's Transformers: Dark of the Moon:

In this movie, the Autobots and Decepticons become involved in a perilous space race between the U.S. and Russia, and once again human Sam Witwicky must help his robot friends defeat enemies like Shockwave.

Transformers: Dark of the Moon is again directed by everyone's favorite explosive director, Michael Bay, of the previous two Transformers movies as well as Bad Boys I and II, The Rock, Armageddon, Pearl Harbor and The Island. The screenplay was written by Ehren Kruger, who co-wrote the Revenge of the Fallen script but went solo this time, and also worked on The Ring, The Skeleton Key and Brothers Grimm screenplays. Paramount is bringing Transformers 3 to theaters everywhere in 3D starting July 1st, 2011 next summer.

Find more posts: Hype, Opinions, To Watch, TV Spots

52 Comments

1

There will be another trailer today on all-star on TNT

Maxi Martinez on Feb 21, 2011

2

Well..the transformers movies couldn't get any worse. ...so far i kinda like what i see

ChrisC5g on Feb 21, 2011

3

The trailers always look good, then you see the movie and your like- oh...

Cruzer on Feb 21, 2011

4

HAHAH! EXACTLY!

Have Hope on Feb 21, 2011

5

I posted this on the other superbowl ad, but I'd like to repost it here, before the haters start hating: I don't understand why people praise movies like Piranha 3D for being fun with no plot (humor, sex, violence) while they bash Transformers for that. Despite being a hardcore Transformers fan, when people ask me about the movies, my default response is that they're "fun, but not at all good". And I think that's all that people should expect from a summer blockbuster of this nature. For properties such as DC or Marvel that are based on well written comments, it's fair to assume that the writing in the movie should match the nature and caliber of the comics. However, Transformers has never been about plot or story telling. The rich history and mythology of Transformers developed out of the initial popularity with little children, and later fan nostalgia, not out of genuine goodness. This is a direct quote from the story editors of the 80s series: "...we feel action should be emphasized over plot—especially avoiding any complicated story lines—to ensure the success of this series with its intended viewers." Intended viewers, of course, being children. The current Transformers movies, while obviously not entirely appropriate for children, are designed to cater to the child inside of the audience. The Transformers movie franchise is designed to be a good action series, emphasis on action, with plot supplementing, emphasis on supplementing, that action. Autobots and Decepticons fighting each other are a given in the Transformers mythos. There just has to be a setting or plot behind it. The staple of the Transformers multiverse is the fighting (and doing so on Earth for some bizarre reason), not the reason as to why they're fighting. Are they fighting because of some all powerful artifact? Why not? Are they fighting because some cliche, evil, "Judas" character wants to destroy the Earth. Fair enough. Are they fighting because something of significance happened (coincidentally, I'm sure) on our moon? Just roll with it. What I'm trying to say is that people oughtn't judge the Transformers franchise on the same level that they'd just freaking Citizen Kane (not that I've seen it, I'm 15 for God's sake). The two movies aren't even on the same plane. To put this into a better perspective, people enjoyed Terminator and Aliens (earning them 100% on Rotten Tomatoes) because they were judged as somewhat hokey sci-fi flicks. Granted, I thought them to be damned good sci-fi flicks and definitely are less sloppy than Transformers as a sci-fi flick, I give Transformers the benefit of the doubt because I never entered the theater expecting a grandiose tale of the tragedies of intergalactic war, and the emotional strife of romance, and maturing (both from Shia, and the homeless Autobot vagabonds). I expected what, for the most part, Transformers was created to offer: action, child-friendly characters, and plot holes. In that sense, I was not disappointed. So before you wax negative lyrical about Michael Bay films, ask if he delivered what you expected of him, and if he delivered what he wanted to deliver. The critical reviews will answer the former, and the box office count, the latter.

gpak on Feb 21, 2011

6

i agree with what ur saying...what people need to realize about what was promised for Revenge of the Fallen was that Bay said it was going to be bigger with bigger robots and explosions and guess what...thats exactly what he gave us; so when people rant on bay for not having a good story, they should remember that the story was rushed and bay never promised us a good plot/story in the first place... he told us we were going to see a lot of action and a lot of explosions and both of those things 10x bigger and quantity; so when bay said he was going to make this one a lot darker, these 2 tv spots have really backed that up cuz they look really dark and all about destruction and major havoc and death; the first line of this tv spot alone speaks for itself and probably the movie as a whole as well

cooper on Feb 21, 2011

7

I found the first movie was surprisingly well-written; well the dialogue at least. What ruined, yes ruined, the Transformers movies is the Transformers themselves. In the original show the transformers are the main characters and you can easily tell them apart (for the most part anyway). In Bay's movies Sam is, by far, the main character. Likewise the transformers barely resemble the original iconic design, and even more important, they are almost indistinguishable from one another. Especially the battle scene in the woods in the second film. I grew up with Transformers, I know the history of the Transformers. It was a show to sell toys re-branded from Japan, which was based off American G.I. JOE toys. So I know it's mindless kind-oriented stuff... however.. "I give Transformers the benefit of the doubt because I never entered the theater expecting a grandiose tale of the tragedies of intergalactic war, and the emotional strife of romance, and maturing (both from Shia, and the homeless Autobot vagabonds). " I went to see Transformers expecting to see a movie about the Transformers. Not a movie about a neurotic unpopular teen, and his destiny to win over the hot girl, with a bunch of robots as comic relief.

Anonymous on Feb 21, 2011

8

I can understand your beef with the robots. I personally did not have trouble distinguishing robots from each other, but I do admit that it was much more difficult in the first movie. The relatively less advanced CGI and the sloppy cinematography of the first movie made it difficult to follow the action and, in some instances, the participants of the fight. The second movie, I found, had much sharper visual effects and camera work, making such chaos less prominent. Furthermore, the designs between robots was made significantly more unique, especially as the Decepticons moved away from more humanoid body structures. To address your other point, I completely agree that the robots played a backseat role in the story. But in production, the robots play the expensive role. It's much simpler to have the story focus on humans, with robots being the props (background walkers/transportation) than it is for the robots to be the focus of the story, and the humans be the allies. The problem with that is that, in this instance, humans lose any and all functionality. Humans work (arguably) in Transformers TV shows, because they are able to handle minor problems on an episode to episode basis, giving them sufficient purpose and development. However, in a movie, where the climax involves a grand battle among the robots, there is very little that the humans can do. They don't have a purpose throughout the whole movie, and you wonder why they're even around. Sam's connection to the story is well grounded in the first movie, considering his relationship to the discoverer of the Allspark. In the second movie, he's sort of along for the ride because he's still with Bumblebee, but mostly in part to the Allspark fragment. I'm wondering if Sam will only be involved in the third movie because the Autobots are basically asking him to come "just cuz". Sam's purpose is slowly, but surely, diminishing. I hope they can revitalize his purpose with the metaplot being about his maturation out of college and into the adult world. That was a very roundabout way of saying humans in the movieverse don't work as well as in the TV series. And that's why the story has to be about the human, rather than about the robot, or else you'll wonder why the human is even around. Giving the plot to the human at least justifies his being there, whether you like the fact he's there or not. I agree that a Transformers movie ought to be about Transformers, but sadly, it's more a human based plot with Transformers being a recurring theme.

gpak on Feb 21, 2011

9

I have to say it's refreshing to see such a well put argument (and subsequent responses) instead of some of the all too common, expletive filled rants you see these days on such subjects. I do agree that you can't have too high an expectation going into these films but at the same time you should be able to assume that the writers and/or Bay, who are getting what I assume is a decent enough salary, could assemble a very basic plot without such gaping holes as in ROTF. Using the All Spark shard to bring JetFire back to life to find the matrix to bring Prime back to life. It was too much for me anyway. I'd have preferred them to at least have Sam backed into a corner somehow where he had to use the shard on whoever was closest (Jazz would have been nice) who then helped him find the Matrix (if he could have decapitated the twins along the way all the better) Having said that Minority Report was a well received sci-fi film and that for me was all but ruined by plot holes. Getting in the back door with his eye reminded me of Mr Burns going to his super secure vault only to find a dog there and a screen door open to the garden.

Ross Curtis on Feb 21, 2011

10

Sorry, but the Transformers movies are too bad, and horrendous as films with a story and proper dialogue to just be dismissed as being merely fun. I can't look past the CHESSINESS that the movies are surrounded by.

Have Hope on Feb 21, 2011

11

Love the films and I agree with you 100%....well put

Heinz on Apr 9, 2011

12

Mr. Bay did good 🙂

Anonymous on Feb 21, 2011

13

Looks good...

Sakyo Yv on Feb 21, 2011

14

STARSCREAM!!! 00:05-00:07 wooohooo

Haha2310 on Feb 21, 2011

15

ok, I want that girl who cant breath through her nose deleted from this movie.

Tye1119 on Feb 21, 2011

16

wait she holds her nose while swimming under water? EW!!!

Anonymous on Feb 21, 2011

17

it's between mouth breather and constantly scowling megan fox. considering that it was open mouth vs. angry mouth, I guess i'd take open mouth.

gpak on Feb 21, 2011

18

I'd rather Fox over this model, at least Fox has some talent, yes I'm one of the few (Like 12 of us) that thinks Fox is actually talented.

Anonymous on Feb 21, 2011

19

Exactly. I don't love Fox's performance but at least she is an actress. Who in their right minds would think that this model would be a better cast choice. And she isn't as good looking as Megan, there, I said it. I thought Megan Fox did allright with the blend of humour, action and sexy. I'm also starting to get tired of Shia Labeouf, i'm not sure why.

Anonymous on Feb 21, 2011

20

I'm still not seeing the film until its on Starz or HBO, due to the fact that Fox's character was handled in a petty fashion, i.e. a break-up; not a death. I don't care that Fox was replaced, my beef is that they didn't kill her off. Bad decision on the writer/director part. as for the trailer well its Bayformers and explosions so meh.

Anonymous on Feb 21, 2011

21

I with you on waiting till it's HBO; mostly because of the second movie. My gripe with the new girlfriend is that there IS ONE. 1st movies were 80% Sam getting a life. I was happy thinking Fox's character was shifted to a minor/bit role (like his parents) for the first 20 minutes or so... Now it is confirmed. Moon plot or not. New Title or not. This movie will be the exact same Sam Show, just like the last two. (BTW: Pretty sure HBO and Starz are both owned by same company as the same movies play on both, and I'm sure Transformers will premiere on HBO over Starz)

Anonymous on Feb 21, 2011

22

Revenge plays on Skin-a-max, HBO, and Starz so you're right. I'd rather her just be another target that Sam is forced to unite with, like her ancestors were part of some war that took place years ago, but no...we get a shitty, OMG NEW GF ROLEZ!!!!!!

Anonymous on Feb 21, 2011

23

Sadly I've forgotten about Cinemax. Used to get it with HBO then when I figured out they got the same movies anyway I got Starz. Now I just got HBO.

Anonymous on Feb 22, 2011

24

this will not be good, but could be fun.

Anonymous on Feb 21, 2011

25

i wonder what'll be the explanation for Megan Fox's character absence... "well bumblebee just sat over her, and she die"

srdiaz on Feb 21, 2011

26

or megatron blew her up in an ambush.

Anonymous on Feb 21, 2011

27

or no one really cares either way what "happened" to her T & A useless character.

Anonymous on Feb 21, 2011

28

perhaps, but her just being an Ex defeats the romantic sub-plot of Revenge of the Fallen, set aside your dislike for the character/actress and focus on the stupid plot hole bay created.

Anonymous on Feb 21, 2011

29

i just hope to hear something cool, like "Sam is not the same, not since that robot raped and wiped out Mikaela"

srdiaz on Feb 21, 2011

30

sucks I can't reply to Xerxex's comment of the "romantic sub-plot of Revenge of the Fallen" Actually it's not a sub-plot of the second movie. It's the main plot of both.

Anonymous on Feb 21, 2011

31

Not really, Id say the main plot would be the..uh..yeah giant robot war going on.

Cody W. on Feb 21, 2011

32

Oooh I hope Optimus Prime makes another cameo, like he did in the first two!

Anonymous on Feb 21, 2011

33

its is a major plot point, but I see it all as a series of Sub-plots.

Anonymous on Feb 21, 2011

34

I hope to see more Optimus kicking ass like in the forest scene in Revenge of the Fallen. The animation was really well done in that scene. I can only imagine it to be a pain animating each fight scene. Oh and the transformation scenes must be a complete nightmare with 10,000 moving parts for each one.

Chris on Feb 21, 2011

35

Well bayformers has always been a find the torrent watch it cringe a lot then delete the file quickly kind of movie.

Anonymous on Feb 21, 2011

36

REMEMBER THE THE REASON WHY PART 2 WAS NOT THAT GREAT WAS BECUASE MICHAEL BAY HAD CRAPPY WRITTERS. IT WASNT THE WRITERS FROM THE FIRST MOVIE, IF THEY HAD ALEX KURTZMAN AND ROBERT ORCI WRITE THE SECOND ONE THEN IT WOULD HAVE BEEN GREAT BUT THEY WERE BUSY WRITING STAR TREK AND PRODUCING THE SHOW FRINGE WHICH IS AMAXING BY THE WAY. DONT BLAME IT ON MICHAEL BAY

Rmelendez on Feb 21, 2011

37

Megan fox was so much better

Gh on Feb 21, 2011

38

i totally agree with u, especially after seeing this one

Mavis on Feb 21, 2011

39

Her lips are huge and always open, she looks like a blow-up doll. I can only hope her role is relatively small.

serke on Feb 21, 2011

40

Bay's the master of action disaster. Looks pretty dang cool. Hopefully better story than the last.

Quazzimotto on Feb 21, 2011

41

Was that some kind of gun I saw Optimus holding

Duck on Feb 21, 2011

42

Look, the moment one of this cars get up and talk, you know that you're not watching Citizen Kane. It is what it's meant to be; a fun, CGI laden, loud, cheesey summer popcorn blockbuster. What in the hell else do you want in a summer movie; To Kill a Mockingbird? Sheeessshhh!

Hattori Hanzo on Feb 21, 2011

43

I agree with you 100% People on here complain constantly about how well these films were made and their attention/ inattention to creating a deep and meaningful plot. Given the source material I'm not really sure what people were expecting out of these movies. Considering the cartoowas created as a way to sll toys and these movies are based off of that cartoon. . .

Diggy381 on Feb 21, 2011

44

its not like we expect this to be a classic, its just films like Bayformers caters to the lazy audience generation.

Anonymous on Feb 22, 2011

45

damn you for sucking me in Michael Bay!

dee8 on Feb 21, 2011

46

I have to admit, I complained about the first one, but then my friend pointed out what should have been obvious: Its a movie based on a line of toy cars that become robots. Once I realized that, I can honestly say they are cheesy, immature and mindless, but GOD DAMN THEY ARE FUN TO WATCH! so yea, Im not expecting a Kurosawa movie when I go in to see Bay anymore and it works. Id much rather pay that same money to see an old BW Kurosawa but since that isnt an option right now...I know what to expect when I walk into that theater...

Lando on Feb 21, 2011

47

Did i see some Nascar transformers in that preview?

Tyler Bannock on Feb 22, 2011

48

I don't care if my major complaint, besides a terrible shitty script and suspect continuity issues, of the cinematography being too close being probably resolved in this final melt down from the spots and trailers I've seen. I won't be fooled again.

Johnny Neat on Feb 22, 2011

49

What blew my mind was the script in the second film was actually worse than the first. Remember these lines? "No matter what happens, I'm really glad I got in that car with you." -M. Fox "He accidentally activated his navigation system." -Prime Seriously, was this written by a 14 year old? I'll see the third iteration only because I worship ILM. They truly are the best at what they do. I can get over the plot holes, continuity errors, and poor cast, but shitty writing just makes me cringe. Ugh.

Anonymous on Feb 22, 2011

50

Transformers 2 + NASCAR. Can it get any more intellectually deficient than that?

Geoffrey Shauger on Feb 22, 2011

51

Bay makes these movies and they make alot of money because alot of people want to see them. You don't make shit in comparison. All you do when you speak is make yourself look like a complete mind boggling moron.

Tekken_1973 on Mar 18, 2011

52

wait wait wait WAIT!!! no Megan Fox?????? FUCK MY LIFE!!!!!

John on Apr 1, 2011

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