Looper Network Chunks of Inscribed Future Metal Being Delivered

August 14, 2012

Looper Metal Brick

You Only Loop Once. Yesterday we reported that the Looper Network viral website, in connection with the new sci-fi film by Rian Johnson starring Joseph Gordon-Levitt, had officially launched with the ability to sign up and make a Looper profile to later complete missions. In connection with the launch of the site, deliveries are being made to people around the world containing an initial message upon joining the Looper Network. Inside the package is a metal mini-sized brick inscribed with my own name and "Looper Network, Est. 2044" plus a mysterious pattern etching on the other side. Did they send this from the future?

I received the package with the brick in an unmarked envelope delivered to my place this morning. The note, seen in the photo below, is from Jeff Daniels and is the same initial message you receive once you sign-up for the Looper Network. The brick seems to be a solid chunk of metal, inscribed with my info and those markings, referencing the gold bricks Loopers get in the movie (for completing their "missions"). See here:

Looper Network Metal Viral Note

Looper Network Metal Viral Delivery

The inscription also includes the hashtag #YouOnlyLoopOnce, which is referencing the actual plot of the film involving why Bruce Willis is looped back to himself and why he goes on the run with himself. I really can't wait to see this movie, and I love the world they're building up around it, even if it is with simple but effective physical mailings like this one. I hope fans can get these, too! We're not sure where the missions on the Looper Network site will eventually take us, but I'm excited to find out. Make sure to sign-up and setup your profile on the Looper Network if you haven't already. Join up! We're ready for whatever comes next.

Looper is the third film from Rian Johnson following his breakout hit Brick and The Brothers Bloom after that. Looper focuses on a mobster named Joe, played by Joseph Gordon-Levitt. The movie also stars Piper Perabo, Jeff Daniels and Paul Dano. Looper hits theaters everywhere starting on September 28th this fall.

Find more posts: Cool Stuff, Hype, Sci-Fi, Viral Marketing



AB, you lucky bastard!!! I am supremely jealous.

DAVIDPD on Aug 14, 2012


Do you have giant boxes filled with all the swag you get or does it just get thrown away at some point? I bet you've built a shrine of marketing material somewhere in your house.

Matt Peloquin on Aug 14, 2012


Hahah nahh I keep all the cool stuff. I don't have a "shrine", but I definitely have some cool collections. It's all centered around my TV and DVD collection (the prize of my home right now).

Alex Billington on Aug 14, 2012


I need !!!!!!!!!!! You lucky man

Rabusu on Aug 14, 2012


Is it hollow? If not, put in the microwave, but only for 5 sec. There's a tracking device in that bar....

David Banner on Aug 14, 2012


Shit are you serious? It's not hollow, but I don't know why they'd want to track me - they already know where I live!

Alex Billington on Aug 14, 2012


Gimmick marketing in one thing, but is the movie any good?

max on Aug 14, 2012


i painted those bars!

riser on Aug 18, 2012


You did?! Cool. Good work! Are they supposed to be gold?

Alex Billington on Aug 18, 2012

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