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Universal Unveils 100th Anniversary Logo + Plans to Restore Classics
by Ethan Anderton
January 10, 2012
Source: THR
Hot on the heels of Paramount Pictures' iPad app celebrating their 100th anniversary as a motion picture studio, Universal Pictures is celebrating their century in cinema as well (which doesn't officially hit until April 30th) with a brand new logo you'll see in front of Universal films starting with the premiere of The Lorax in February before it hits theaters everywhere in March. Studio president Ron Meyer says, "It didn't change the logo in a way that audiences wouldn't completely understand, but it brought us up to date." Also, THR says the studio is additionally planning to restore 13 classic films from their extensive history.
Check out the brand new 100th anniversary logo for Universal Pictures here:
The films includes All Quiet on the Western Front, Alfred Hitchcock's The Birds, Abbot & Costello's Buck Privates, Dracula (1931), Frankenstein, Jaws, Schindler's List, Out of Africa, Bride of Frankenstein, The Sting and To Kill a Mockingbird (which has a 50th Anniversary Blu-Ray coming, too). It's not surprising that more than a couple of Universal's classic monster movies are being restored, and it's spectacular that two of Steven Spielberg's finest career achievements are included among this list of cinema's most iconic classic films as well. All of these restorations will get special edition DVD/Blu-Ray releases throughout the entire year of their centennial celebration, so keep an eye out for your favorite classics to hit shelves again, looking the best they ever have on your TV screen.
11 Comments
2
Someone has to say it: "Only 13?? Really??"
David Banner on Jan 10, 2012
3
I noticed they changed their logo for their Television production company a while ago. I like it. Fresh. Clean. Not unlike Irish Spring.
DAVIDPD on Jan 10, 2012
4
"Fresh. Clean." I hate that re-branding speak, sorry.
Max Renn on Jan 14, 2012
5
Something doesn't compute. I clearly remember that Uni's 75th anniversary logo was in front of Back to the Future Part III, which came out in 1990. Going by that, their 100th should be in 2015.
Edward Curtis on Jan 10, 2012
7
Why Schindlers List? It's not even that old! But they make it up with TKAMB. I'm excited.
Erin on Jan 10, 2012
8
They started in 1912 so yes, it has been 100 years.
Notalent on Jan 10, 2012
9
So why the 75th logo in 1990?
Max Renn on Jan 14, 2012
10
RESTORATION!!! thats the way to go!!! I cant wait to see everyone of those films! im very excited!
happy camper on Jan 10, 2012
11
What about Back To The Future Universal?
Last Son on Jan 12, 2012
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