Viral 'After Earth' Video Recaps Fictional History in Facebook Timeline

July 16, 2012
Source: ComingSoon

After Earth Viral History

"We're going to take you on a journey to the end of the Earth." While there was a panel at Comic-Con for M. Night Shyamalan's After Earth, the focus was actually on a comic for it, and it was in a small room so not many were able attend. There's no trailer for the sci-fi film yet, starring Will and his son Jaden Smith, but we do have our first taste/tease of the world and the fictional history within it. The film is set far in the future and involves crash landing back on a "unfamiliar and dangerous Earth." The video shows an alternate history that begins with a spacecraft crash in 1908 and the discovery of a technology called "Lightstream".

Here's the After Earth viral video embedded from the official website, originally found via ComingSoon:

After Earth takes place one thousand years after cataclysmic events forced humanity's escape from Earth. Nova Prime has become mankind's new home. Legendary General Cypher Raige (Will Smith) returns from an extended tour of duty to his estranged family, ready to be a father to his 13-year-old son, Kitai (Jaden Smith). When an asteroid storm damages Cypher and Kitai's craft, they crash-land on a now unfamiliar and dangerous Earth. As his father lies dying in the cockpit, Kitai must trek across the hostile terrain to recover their rescue beacon. His whole life, Kitai has wanted nothing more than to be a soldier like his father. Today, he gets his chance. Columbia Pictures has After Earth set for a June 7th, 2013 release. Stay tuned.

Find more posts: Sci-Fi, Viral Marketing



I wasn't too interested in this at the beginning, but this got me a little curious and the story sounds more in depth than I previously thought. There are a lot of similarities to Wall-E though and it's Shamamamalyn so I'm cautiously optimistic.

Matt Peloquin on Jul 16, 2012


5m likes on FB, huh? LOL

JÈsper on Jul 16, 2012



argharbh on Jul 16, 2012

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