TRAILERS

Amber Heard in First 'Syrup' Trailer Based on Max Barry's Novel

by Alex Billington
April 10, 2013
Source: The Playlist

"We take image very seriously." Magnolia Pictures has debuted a trailer for the indie film Syrup, based on Max Barry's "cult" business/marketing novel of the same name. It tells the story of a young marketing exec who comes up with a million-dollar idea, but "has to learn to trust his attractive corporate counterpart." The concept behind this isn't bad, but there's something extra cheesy about the cast and the marketing dialogue that makes everything feel a bit too fake. The cast includes Brittany Snow and Amber Heard as the sex sellers, plus Shiloh Fernandez, Kellan Lutz, Rachel Dratch and Josh Pais. Not great, but may be fun.

Here's the first official trailer for Aram Rappaport's adaptation Syrup, found on YouTube:

A slacker named Scat (Shiloh Fernandez) hatches a million-dollar idea. But, in order to see it through, he has to learn to trust his attractive corporate counterpart. Based on Max Barry's novel first released 1999.

Syrup is both written and directed by filmmaker Aram Michael Rappaport, of only the indie Innocent previously. The screenplay was co-written by Rappaport and Max Barry, author of the book the film is based on. The independent film hasn't premiered at any festivals yet, but did get acquired by Magnolia Pictures earlier this year. They'll be putting out Syrup in limited release at some point in the summer. Interested?

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