POSTERS
Mondo Takes on Spielberg with Fantastic Posters for 'Jaws' and 'E.T.'
by Ben Pearson
January 16, 2013
Source: AICN
Spielberg devotees, prepare thy wallets and hope you have a quick trigger finger tomorrow. AICN debuted two new Mondo posters highlighting the director's classic films Jaws and E.T.: The Extra-Terrestrial, and they're both pretty damn fantastic. Artist Laurent Durieux has created an old school postcard-style travel image for Jaws, showing Amity Island with a subtle homage to the terrifying shark's fin embedded in an umbrella in the center, while designer Mike Mitchell takes a much more traditional approach to E.T. by capturing the gorgeous bicycle flying sequence in a burnt orange hue. Both go on sale tomorrow. Check ’em!
Here is Laurent Durieux's new poster for Steven Spielberg's Jaws from 1975, debuted by Ain't It Cool:
And here is Mike Mitchell's mesmerizing poster for Spielberg's E.T. from 1982, also debuted by AICN:
As is always the case with Mondo posters, these will sell out in a matter of minutes and they'll go on sale at a random time tomorrow, which is Thursday, January 17th. But since these are two of Spielberg's most beloved movies, Mondo might break a record with how fast these fly off the digital shelves. Follow Mondo's Twitter account to discover when they go on sale, and bookmark their website if you haven't already to try to snag these when they become available. Mike Mitchell’s E.T. is 36X24 with an edition of 475, and will cost $45. Laurent Durieux’s Jaws is 24X36 with an edition of 525, but that one runs $60. Which do you prefer?
11 Comments
1
Damn the JAWS one is tight. I didn't get it at first, but then BAM! Dat Black Fin!!! // The E.T. one is nice too though.
DAVIDPD on Jan 16, 2013
2
I'm a little over these now.
Wascil on Jan 16, 2013
3
The problem with these posters is that the original posters are better (and two of the best).
Danield on Jan 16, 2013
4
E.T. is nice, but Jaws does nothing to capture the feeling of the film. Sure, the fin in the umbrella is clever but there is nothing dreadful about it. This is Jaws. Where's the fear?
Bosk on Jan 16, 2013
5
yawn
Flounder on Jan 16, 2013
6
Boring.
Baron the Curse on Jan 16, 2013
7
I have to agree with several of the comments here, these Mondo posters are becoming rather passé. In many ways there are some things that shouldn't be touched for the plain and simple reason that these are classic works of art. Of course I would not go as far as comparing a film poster to a Di Vinci or a Van Gogh etc but it seems as though we now live in a culture where originality is becoming more and more lost or out of reach and the re-do, re-invisioning, re-make is the accepted norm. There is a reason that the original films posters work and shouldn't be reinterpreted, because they are identified by their time and place in film history. The poster is a piece of graphic design that roots itself in its own nostalgia of it's generation. Artistically as much as I can appreciate the talent, time and creative skills involved to create. Most of these 'prints' can ostensibly be compared to no more than re-assembled clip art. For example the JAWS poster here, while some may consider it a 'clever' concept, the execution (which I believe to be blatantly obvious) is simplistic and ultimately uninspired. There is no sense of foreboding no sense of dread. In addition the choice of font here is completely wrong (IMO) perhaps the artist was looking for a 'clever' way to induce the look of sharks teeth but again it comes off as a forced attempt that implies a much lighter image of a story that feels more feminine in nature. One final note if you're going to the trouble of creating an original design, I would suggest investing in a more experienced copywriter. Your tag line here for JAWS is just awful (IMO), so uninspired and does not serve justice to such a classic and masterfully made film. Cheers, Zax
Zax on Jan 16, 2013
8
"Your tag line here for JAWS is just awful". You did watch the movie, right? The tag line is said ironically by the idiot mayor. I love the poster. It's ironic, it's expertly executed (go to the mondo site and see the close ups - hardly clip art at all) and clever.
Tedhealey on Jan 17, 2013
9
Bleargh....
Godstrike on Jan 16, 2013
10
I don't get the hate. The Jaws one is rather inspired and pretty damn neat...but then again art, like films, is all subjective. Still, I'll give it to you that the E.T. is very ho-hum
RidgeRacer4 on Jan 17, 2013
11
ET looks just like a screencap. Not impressed by either.
castingcouch on Jan 18, 2013
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