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'Runner Runner' Helmer Brad Furman 'Bigger' in Bodybuilding Drama

by Ethan Anderton
October 1, 2013

This weekend, The Lincoln Lawyer director Brad Furman sees his new thriller Runner Runner hit theaters, but opening up against Gravity, it doesn't stand much of a chance for a top spot at the box office. But Furman is already lined up for his next project as Deadline reports he has signed on to write and direct a bodybuilding drama called Bigger. The story will follow real-life Weider brothers, who went from being the sons of poor Jewish immigrants to icons in the meathead world. Joe Weider went on to create the Mr. Olympia competition and mentored muscleman turned action superstar Arnold Schwarzenegger, not to mention co-founding the International Federation of Bodybuilders with his brother Ben. More below!

It's a rags to riches story as the two battled anti-Semitism in their younger years and became international health and fitness giants, eventually creating a line of supplements, fitness magazines and multiple bodybuilding competitions. The life rights to the brothers are part of the deal set up with Bee Holder Productions, along with their biography Brothers of Iron, published back in 2006. Only recently did the brothers pass away with Ben dying in 2008 and Joe passing away this past March. This has the makings of a great drama about two brothers who followed their dreams and let nothing get in their way.

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