Vaughn & Wilson Are Back on Google-Inspired 'The Internship' Poster
With Sundance officially starting tomorrow, we've been writing a lot about jOBS, the biopic starring Ashton Kutcher that will play at the fest. But it appears that 20th Century Fox has another giant in the technology industry on the brain instead. Collider has the first teaser poster for The Internship, the new comedy from director Shawn Levy (Real Steel, Night at the Museum) that reunites Vince Vaughn and Owen Wilson in lead roles for the first time since 2005's Wedding Crashers. This art takes a page out of Google's playbook with the two stars standing on what looks like the search engine's home page, and it's actually a cool design.
Here's the first Google-esque teaser poster for Shawn Levy's The Internship, courtesy of Collider:
For those who don't remember, The Internship follows two salesmen who get laid off and try to restart their careers by joining a major tech company. Unfortunately, they've been left behind in the digital age, so things will be a bit tougher than they expect. It's directed by Shawn Levy and written by Vince Vaughn and Jared Stern, with the story coming from Vaughn himself. I like the poster, and the use of the search bar to hold the tagline is pretty clever. This is better than most studio-released teasers, so props to the Fox marketing team for doing something we haven't seen before. The Internship sounds like it could be a great mid-year comedy, and we'll find out when it hits theaters this summer. The Internship arrives on June 7th, 2013. Thoughts?
That's actually pretty dam good. Nice
Richie G on Jan 16, 2013
Nielsen700 on Jan 16, 2013
This is awful. The reason the multiple colors works for Google is because it's six letters. It abbreviates the silliness of alternating font color. But alternating colors four times in one line makes this look more like a preschool brochure. The enormous amount of white space is, in theory, not terrible, since Google has a minimalist approach, but just dropping Vaughn and Wilson in the middle makes the design even worse, especially since it appears the designer layered a glow filter on them, giving them little definition and making them blend into the nothingness. Toss in a comically oversized mouse icon and this is one of the worst poster designs I've ever seen. It's so much worse than your standard blue and orange floating head cookie cutter poster because while going for simplicity and association, the designer made it a washed out parody instead. Seriously, how much do these guys make? Because I could've created this in fifteen minutes with a bathroom break in the middle.
the_situasian on Jan 16, 2013
Ian Norman on Jan 16, 2013
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