Phones from Phoenix Biogenic Being Sent Out for New Viral Promo

March 3, 2015

Phoenix Biogenic

We have a delivery. Arriving at the offices of a number of prominent movie bloggers all over the country are LG cell phones with a personalized introduction and instructions to wait for more information tomorrow (Wednesday, March 4th). Mysterious… We also received a phone here. No other info was included, aside from a memo from "Phoenix Biogenic", the same name on the box the phone came in. The note talks about feeling immortal and the chance to get a new body, which connects with the plot in the new Tarsem psychological sci-fi film Self/less. From here, we have to wait until we all get an update tomorrow morning. But in the meantime, this is our first viral look at the new Self/less movie. They definitely have my attention.

The phone was delivered to our HQ today via a messenger inside a plain old bag. The box has a foil-printed Phoenix Biogenic logo, and the phone starts with a message that links to There's a video on that site (embedded below) showing an introduction to the company and hinting at their process of body transferring in order to find a new "vessel" to put your consciousness into. Sounds crazy. The memo in the box states: "As one of the select few who are candidates to experience this new future, you must adhere to the following protocols in order to enter the next phase of the process." We will be given new instructions tomorrow (March 4th) in the morning. "Your old life is over. Welcome to your future." Okay, I'm curious.

Here are a few other photos, including my own images from Twitter. The phone contains one background image (the half-face seen below) and three additional images of futuristic "labs". Not many other big clues.

This reminds me a bit of A24's Ex Machina movie coming up in April, or possibly something for another sci-fi project like that, but I'm pretty sure it's our first intro to Self/less (since we haven't seen anything for it yet and it's in theaters July 31st this summer). The plot description for Tarsem's Selfless describes: "An extremely wealthy man, dying from cancer, undergoes a radical medical procedure that transfers his consciousness into the body of a healthy young man. But all is not as it seems when he starts to uncover the mystery of the body's origin and the organization that will kill to protect its cause." Starring Ben Kingsley and Ryan Reynolds, plus Matthew Goode, Michelle Dockery, Natalie Martinez and Derek Luke.

Will keep an eye out for any updates from here, and I'll have the phone on hand for whatever happens next. I've got a feeling we're going to be hearing a lot more about this Phoenix Biogenic over the next few months.

Update! The next morning we received a text on the phone saying: "Now, a new future awaits you. Go to". That site links to the official Tumblr website for Self/less the movie, and the first thing that pops up is the trailer. So head right over and watch the first trailer for Self/less, which this viral connects directly to with text messages. That seems to be all there is for now but who knows if more is coming soon.

Find more posts: Movie News, Sci-Fi, Viral Marketing

1 Comment


I have got to figure out how to get on this mailing list!!

Donovon Phillips on Mar 5, 2015

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